By Ashley Malepe
 
In a world concerned with fashion’s impact, students can make a difference through sustainable style choices. Let’s explore the rise of sustainable fashion with tips on embracing ethical style, without breaking the bank.
Currently, we are inundated with fast fashion trends, which have a critical impact on the environment. The fast fashion industry has significant environmental and social consequences – from excessive waste to exploitative labor practices. Young people can break free from this cycle by supporting sustainable fashion. By choosing ethically produced garments made from eco-friendly materials, students can reduce their carbon footprint and support fair trade practices.
 
Another way to reduce the impact of fast fashion, is through thrifting. Thrift shopping is a sustainable alternative to fast fashion. Students can explore local thrift stores, vintage shops and online platforms for pre-loved clothing. Organizing clothing swaps amongst friends or within communities is a fun and eco-friendly way to refresh wardrobes without spending money or contributing to waste. 
 
Additionally, supporting local and ethical brands can be a game changer in sustainable fashion. South Africa is home to local fashion brands committed to sustainability, like SELFI, AMBLE, FUATA MOYO… Students can actively seek out these brands, supporting their efforts to create fashion with a positive impact. From clothing made from organic and recycled materials to fair trade production, these brands offer stylish and conscious choices for the fashion-forward student. 
 
Ever heard of mindful consumption and capsule wardrobe? Mindful consumption means buying less high-quality items that can be mixed and matched. Imagine strolling through a bustling city, surrounded by vibrant fashion boutiques. In this world, mindful consumption takes center stages. Among the racks, you discover a treasure trove of sustainable garments, crafted ethically from eco-friendly materials. With every purchase, you become a catalyst for change, revolutionizing the fashion industry. That can be a reality if young people can adopt the culture of curating a collection of versatile, timeless pieces that combine to create various outfits – a capsule wardrobe. This is a collection of clothing composed of thoughtfully curated, easily interchangeable items, designed to maximize the number of outfits you can create.
 
Fashion and creativity are inseparable. By engaging in DIY projects and upcycling, we combine the realms of imagination and sustainability to create innovative and eco-friendly fashion statements. Youngsters can learn basic sewing skills, repurpose old clothing, or add personalized touches. This contributes to sustainability and fosters individuality and unique style expression.
 
Students can shape a more sustainable and fashion-forward future by embracing ethical style choices. Let’s dress consciously and stylishly. Let your style choices echo a harmonious blend of fashion and conscience, as together, we create a brighter, more sustainable future. 
 
 
Sources: Redesigning the fabric of sustainable fashion • Green Business Journal
 
Posted on 10 July 2023 14:46:46


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